Like Camel, Marlboro Cigarettes launched a clothing range that’s block colours and familiar logo became hugely popular in the 1990s. Including vintage fleeces, vintage sweatshirts and even windbreakers, Thrifted’s Marlboro collection offers a bold vintage look. Check it out now at Europe’s favourite online vintage clothing store.
A bit of history… First established in 1920, Marlboro was, and still is, first and foremost a manufacturer of cigarettes. Thus, the fashion line has an edge of rebellion to it, a streetwear range that makes people double take at the familiar logo. In 1983, the ‘Marlboro Adventure Team’ campaign was launched, giving participants the chance to win trips abroad, but also Marlboro merchandise, including clothing and accessories. This resulted in over 14 million items, including the now-familiar fleeces, jackets and caps, to be ordered for eager consumers, beginning the trend of wearing the red arrow logo.
Memorably creating famous Marlboro cowboy in the 50s, Marlboro has used campaigns and endorsements to promote the brand, notably including Niki Lauder and the Ferrari team. Trickier in recent times, given the stigma surrounded cigarette promotion, Marlboro advertising has come under scrutiny. So, follow in the footsteps of the Marlboro man and wear the logo, don’t smoke it.
Be bold with Thrifted.com today.
What are they known for: Vintage racing jackets, vintage graphic t-shirts, vintage smoking memorabilia, vintage cigarette memorabilia, vintage sweatshirts.
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